The goal of any marketer is to get free exposure for their brand, and what a better way than users transmit the message for you? That is what viral marketing does, it creates a game that people really like and that the user take care of the rest.
In this light, GoodNews4ME has developed a series of interactive and exciting games for Mirinda, matching the high quality of the world game developing companies.
The games have been published in CDs containing entertaining multimedia content as well. The project has achieved much success; more than 70,000 CD copies have been sold out.